We all want to be a video star
Videos are great! They are the type of content every brand wants to feature on their platforms and the type of content every target audience will gladly consume. They are easy to digest, grab attention, vary in size, and there is something for everybody. Because of their popularity, it is really hard to know how to make that one video that will rule the web. What is the key? Is there a secret formula or a spell we can use to make that one perfect video? Well, talking from experience, we will cover some points that can make your video fire!
Get ready to dive right into it.
- Entertain, inspire, or educate
Give your social media video a value – aim to educate, entertain, or inspire your audience.
- Grab the attention
As we live in the world of scrolling, the video content has to be super captivating in the first few seconds. Otherwise, there’s a big risk the audience will skip the video or keep scrolling.