Accessibility

Creating a digital world understood by everyone

What is digital accessibility

Ensuring digital experiences work for everyone — regardless of ability, context, or connectivity.

Digital accessibility means designing and building content that people can perceive, understand, and use — no matter how they interact with technology.

  • Universal access for all users

  • Barrier-free design and development

  • Inclusive, usable content by default

Accessibility isn’t an edge case. It’s a better way to build digital products.

Different abilities.
Real barriers.

Digital experiences aren’t the same for everyone. People interact with technology in different ways — shaped by abilities, environments, and tools. Understanding these differences helps us design experiences that work better for everyone.

01

01 Visual

Visual disabilities range from low vision to complete blindness and can include color blindness or sensitivity to brightness. These differences affect how people perceive content, independent of visual sharpness.

Common barriers include:

  • Missing text alternatives for images, controls, and structural elements
  • Videos without captions, transcripts, or audio descriptions
  • Low contrast between text and background
02

02 Auditory

Auditory disabilities range from partial hearing loss to complete deafness. Some people can hear sounds but struggle to understand speech, especially with background noise, including those who use hearing aids.

Common barriers include:

  • Audio or video content without captions or transcripts
  • Media players without caption support or volume controls
  • Inflexible caption settings (e.g., no text size or color adjustments)
03

03 Cognitive, learning, and neurological

These disabilities include neurodiversity, neurological conditions, and some behavioral or mental health disorders. They can affect how people process, understand, and interact with information—but not their intelligence.

Common barriers include:

  • Complex navigation and confusing layouts
  • Long, unbroken text without visual support
  • Distracting motion, flashing content, or unmuted background audio
04

04 Physical

Physical (or motor) disabilities affect movement, coordination, strength, or sensation, and can include conditions like tremors, paralysis, joint disorders, chronic pain, or limb loss.

Common barriers include:

  • Interfaces without full keyboard support
  • Controls that lack clear text alternatives
  • Missing orientation cues, structure, or navigational aids
05

05 Speech

Speech disabilities affect how clearly or easily a person can produce spoken language, including volume, clarity, or consistency—whether for people or voice-recognition systems.

Common barriers include:

  • Services that rely on voice-only interaction
  • Websites that offer phone calls as the only contact option
01

01 Visual

Visual disabilities range from low vision to complete blindness and can include color blindness or sensitivity to brightness. These differences affect how people perceive content, independent of visual sharpness.

Common barriers include:

  • Missing text alternatives for images, controls, and structural elements
  • Videos without captions, transcripts, or audio descriptions
  • Low contrast between text and background
02

02 Auditory

Auditory disabilities range from partial hearing loss to complete deafness. Some people can hear sounds but struggle to understand speech, especially with background noise, including those who use hearing aids.

Common barriers include:

  • Audio or video content without captions or transcripts
  • Media players without caption support or volume controls
  • Inflexible caption settings (e.g., no text size or color adjustments)
03

03 Cognitive, learning, and neurological

These disabilities include neurodiversity, neurological conditions, and some behavioral or mental health disorders. They can affect how people process, understand, and interact with information—but not their intelligence.

Common barriers include:

  • Complex navigation and confusing layouts
  • Long, unbroken text without visual support
  • Distracting motion, flashing content, or unmuted background audio
04

04 Physical

Physical (or motor) disabilities affect movement, coordination, strength, or sensation, and can include conditions like tremors, paralysis, joint disorders, chronic pain, or limb loss.

Common barriers include:

  • Interfaces without full keyboard support
  • Controls that lack clear text alternatives
  • Missing orientation cues, structure, or navigational aids
05

05 Speech

Speech disabilities affect how clearly or easily a person can produce spoken language, including volume, clarity, or consistency—whether for people or voice-recognition systems.

Common barriers include:

  • Services that rely on voice-only interaction
  • Websites that offer phone calls as the only contact option

Assistive technology
in action

Assistive technologies help people access, navigate, and interact with digital content more easily. Common examples include:

Screen Readers

Screen Magnifiers

Voice Recognition Software/Voice User Interface (V

Alternative Input Devices

Captioning and 
Transcription Tools

Text-to-Speech 
(TTS) Software

Work with cmg

Make your digital products accessible to everyone

Get a complimentary light accessibility audit of one digital product and identify where improvements can have the biggest impact.

Let’s talk